9 minute read
Jul 2nd, 2020
"Everything that needs to be said has already been said.
But, since no one was listening, everything must be said again.”
A rallying cry for anyone tasked with content creation. Stolen...
May 15th, 2020
To say that there’s been a mobile revolution is something of an understatement. Tasks that once required a well-equipped office can now be done anywhere, on mobile.
Fast Facts on Mobile ...
4 minute read
Apr 27th, 2020
What Is Curated Content?
Curated content is content that has been discovered by companies, rather than created by them, before being shared with audiences using a mix of marketing channels: from ...
3 minute read
Apr 23rd, 2020
Oftentimes, brand awareness through audience reach is such a key business goal that content creators will want their output to be shared both freely - in every sense of the word - and widely. But ...
2 minute read
Apr 2nd, 2020
Creating an online magazine can be a simple and even enjoyable task.
These days, it doesn't take a tech wunderkind to create a digital edition of a printed magazine that includes a range of ...
3 minute read
Apr 1st, 2020
As part of a series of measures to contain COVID-19, United Arab Emirates’ National Media Council has announced a temporary halt to the distribution of newspapers, magazines and marketing material ...
2 minute read
Mar 19th, 2020
It’s becoming something of a cliche but these really are unprecedented times.
For those fortunate enough to still be working, many are under pressure to keep lots of balls in the air:
...
2 minute read
Mar 9th, 2020
What are the challenges facing content marketers?
Consuming content on-the-go, readers are increasingly mobile-first. Distracted and time-poor, they’re unlikely to persevere with content that ...
3 minute read
Feb 28th, 2020
What Is Interactive Storytelling?
Interactive storytelling uses tools - like tech - to enhance stories and make them more compelling, engaging and relevant for contemporary audiences. Making use ...
2 minute read
