6 minute read
Nov 9th, 2022
A Microsoft study from 2019 showed that the average consumer had an attention span of eight seconds, down from 12 seconds back in 2000. Each year that passes, this drops even further. This is why it ...
Nov 7th, 2022
Readers and content consumers today take many things for granted that those in the digital content space must handle on a daily basis. All web content, be it video, audio or written word, has one ...
6 minute read
Oct 31st, 2022
The great Bob Dylan once wrote, "The times they are a-changin”. These words very much reverberate around the current situation that the once supreme PDF finds itself in. In an ever-changing world ...
5 minute read
Oct 27th, 2022
‘Content is king’ a phrase that we are all too familiar with. It is sometimes referred to as the ‘content is king quote’ and was made famous by Bill Gates.
“Content is where I expect much...
5 minute read
Oct 25th, 2022
Whitepapers have become a highly valued source of content. These publications are often detailed, in-depth reports on a particular industry, topic or movement. Whitepapers act as trusted, educational ...
5 minute read
Oct 18th, 2022
Often when we think of content and communications, we think about how we communicate with externals; leads, clients, customers, our marketing base. But, we also need to ensure that our internal ...
5 minute read
Sep 22nd, 2022
If you were lucky enough to attend Content Marketing World 2022 in Cleveland recently, you will likely still be reeling from a great week full of knowledge, expertise and just an overall warming ...
8 minute read
Aug 30th, 2022
Pictured announcing that Furthr VC has led a €750K investment in Donegal’s 3D Issue are (L-R): Paul McNulty, CEO & Founder, 3D Issue; and Richard Watson, Managing Partner, Furthr VC
Furthr VC...
6 minute read
Jul 14th, 2022
As a marketer, content creation is often about telling a story, bringing to life the past, present and future. A content experience platform is often a storytelling platform. Storytelling is time and ...
3 minute read
