3D Issue Blog, digital magazine and publishing news

28 April 2010

The advertising capabilities are one of the key features for 3D Issue version 3.4, and a great way to benefit from earning additional revenue from your digital publications. This blog post will give you information on the various advertising areas you can utilize.

There are several different areas where adverts can be placed within your 3D Issues – these advertisements can be interactive or simple static image adverts that are used in the print versions of your publications.
Let’s look at the different options…

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19 April 2010
Recent figures from Neilson, published by Mashable state  ‘Time spent with social networking has surpassed time spent with e-mail’ and ‘Time spent on social networks and blogging sites is growing at over three times that of the overall Internet.’

Figures from Neilson demonstrate the power of and growth what Mashable refer to as ‘Stream Consumption’.  We’ve seen user habits and trends change with the growth of the in Internet yet this is further proof that the ‘participation’ culture is upon us. “Audience attention is increasingly fragmented and traditional ways to reach them with content and advertising are becoming less effective. Brands must transcend many different platforms to remain relevant.”
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